RG ROI: Sustainability meets Social Responsibility

Measuring the ROI on RG allows operators to understand the impact of their programs, identify areas for growth and improvement, and invest their RG dollars wisely. The industry’s leaders, from multiple jurisdictions, will share program measurement insights and outcomes. Learn about the value of evidence at the organizational level, what challenges and successes they have had implementing and evaluating large-scale RG initiatives, and how RG improves business sustainability and social responsibility.

Wednesday, April 15th, 10:30 am – 12:00 pm

Room TBA

Speakers:

Alan Feldman

Distinguished Fellow, Responsible Gaming, UNLV International Gaming Institute

Mr. Feldman is an internationally respected figure in responsible gaming.  After a long and distinguished career in the gaming industry, he was appointed as a Distinguished Fellow of the International Gaming Institute at UNLV where he leads the Institute’s responsible gaming programs. Mr. Feldman also serves as Chair of both the National Center for Responsible Gaming as well as the Nevada Advisory Committee on Problem Gambling. Additionally, he serves as a member of the Gambling Research Advisory Committee for the Massachusetts Gaming Commission.

Liz Yeigh

Vice-President of Social and Community Responsibility, OLG

Liz Yeigh joined the Ontario Lottery and Gaming Corporation as Vice-President of Social and Community Responsibility in July 2019, where she is responsible for OLG’s responsible gambling policy and program development, including the PlaySmart and voluntary self-exclusion programs, municipal and community relations and corporate sponsorship.